LSU must grow and become more entrepreneurial as it reduces its reliance on state funding, LSU Chancellor Michael Martin said Tuesday. “We have to reduce the dependency on state appropriations,” Martin said. In addition, the university is getting creative in generating its own revenues, including getting into the business of brewing its own LSU brand beer, Martin said.
“We are in the brewing business,” he said. “Our students are working on that.” The project that Martin has long discussed as a possibility is a partnership with the Tin Roof Brewing Co. and Mockler Beverage and could begin distributing later this year, according to LSU.
Apparently students at LSU’s food science department created the recipe for the beer, which should be available by football season.
In 1997, after LSU student Ben Wynne died of alcohol poisoning, the university created the Campus- Community Coalition for Change to reduce problem drinking among students. While the college apparently spent about $1 million to reduce alcohol consumption on campus, eight years after creating the coalition binge drinking on campus persisted. About 40 percent of female students at LSU under 21 were binge drinkers. Some 65 percent of male students in the same age group were binge drinkers.
The Campus-Community Coalition for Change’s mission was “to reduce binge drinking and the negative consequences resulting from high-risk drinking by changing the culture, policies and practices at LSU and within the Baton Rouge community.”
So how’s that working out, brew masters?